Calendar of Events

H-E-B is thrilled to announce the launch of our 12th annual Quest for Texas Best! We're searching for the most innovative and delicious Texas-made products to feature on our shelves.

Qualified participants will compete for a combined $100,000 in cash prizes and the incredible opportunity to see your product sold in H-E-B stores statewide.

Here's how it works:

• Submit your product: We're looking for the next great local product.
• Top Applicants Selected: H-E-B’s Business Development Managers will choose the most promising entries.
• Live Pitch in San Antonio: Selected applicants will present their products to a panel of H-E-B judges this September.
• Winners Announced:
• Grand Prize: $50,000, "Texas Best" title, and placement on H-E-B shelves.
• 1st Place: $25,000
• 2nd Place: $15,000
• 3rd Place: $10,000